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The Best Way to Practice Sales Roleplay in 2026
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The Best Way to Practice Sales Roleplay in 2026

Sales Roleplay Practice: What Actually Works Why generic scripts fail and what closes the gap instead. Ask most reps how they practice for a hard call, and you’ll get one of two answers. Either they don’t, or they…

Articles,Closed-Loop Training,Sales,SenPro Gym

Anthony Maddalena Expert Coach
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Welcome Anthony Maddalena to the SenPro Gym as our Newest Expert Coach

SentientPro Welcomes Anthony Maddalena as Our Newest Expert Coach Most reps don’t lose the deal on the pitch. They lose it in the first eight seconds, before the prospect even knows what’s on offer, because the opener sounded like an…

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The 58% vs 35% Problem Why Generic AI Fails at Real Sales Conversations
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The 58% vs 35% Problem: Why Generic AI Fails at Real Sales Conversations

Here’s an uncomfortable question nobody’s asking in revenue enablement meetings right now. If your reps are practicing cold calls, discovery, and objection handling on ChatGPT, do you know how often it gets it right? I didn’t, until I went looking….

Articles,Sales,SenPro Gym

Stu Taylor Expert Coach
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Welcome Stu Taylor to SentientPro: The OPTICS Framework: A Guide Not a Script.

Meet Stu Taylor: Cold Calling as a Craft, Not a Gift Cold calling has a reputation problem. Ask most revenue reps how they feel about it and you will hear the same thing: some people are just born good at…

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The Revenue Glossary A to C
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The Revenue Glossary, A to C: Every Term You Need to Know

Sales has its own language. If you’re new to a revenue role, the alphabet soup of acronyms can feel overwhelming fast. And even experienced reps occasionally nod along in a meeting when a term gets dropped that they’re not 100%…

Articles,The Revenue Glossary

The Revenue Glossary D to K
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The Revenue Glossary, D to K: Every Term You Need to Know

We’re back with Part 2 of our Revenue Glossary series. This time: D through K. These are the terms that cover how deals are run, how teams are structured, and how revenue organizations think about strategy. Whether you’re prepping for…

Articles,The Revenue Glossary